Institute for Figuring is a nonprofit cultural institution whose focus is on the technical aesthetics within science, technology & mathematic. The Institute seeks to inform the public about the connection between design, science, mathematic, and technology through series of lectures, workshops and public exhibitions.

By experimenting with structure and form the material carries the fun and unexpected technical sprit of the brand across various forms of traditional and emerging interactive media.

Inspired by the logo mark and using kinect and processing programming, I designed an interactive architecture that user able to get information about the Institute for Figuring.   

The concept behind this proposed Museum, is to exhibit the influce of technology on process of Fashion design. The logo states that Fashion is present beyond our dresses, it is a reflection of everchaning motions in culture, environment, technology and plus more. I devoted the complete Identity System as well as Identity Guidelines System for Museum of Fashion and Technology

Often shadowed by presence of John Lennon, Yoko Ono is an Artist whose distinctive work is greatly desaturated in Artistic Community. In a quest to learn about Yoko Ono's journey as an Artist, I was curious to find the inspiring factors in her early life. Coming across "Grapefruit", a book of Instruction and Drwaring by her, I did experiment and document the Yoko Ono style creations of mine, which led me to see things the way she does. 

The book design includes 264 pages of Artist's grand works and biography, in a graphic style inspired by her Artistic process and character.

A quarterly magazine on generative Art and Artists. Each issue consists of 100 pages, including four features and six departments. In this issue, my focus is on the history of generative Art, which goes beyond digital era. Thus one can argue, generative Art is not a style belonging to our digital era.

The great American Writers Series is an eight-page booklets, including biographies and bibliographies of some of the most famous American writers of all time.

Hyperception is an exhibition that dimensionalizes the flow of information inside the architecture of the brain. By using an EEG sensor, LED lights and custom programmed software we were able to visualize and read the users brain waves to control and transform the space around them.

The structure and the forms that we developed were created through our research about fiber tracking and neuroscience. In our research we found studies relating to bioluminescence which scientists used to inject into the neurons and track information inside the brain. This lead us to using the variation in color to represent the flow of information inside the brain. This installation is In Collaboration with Art Center College of Design student Robert Wilman.

Issue one covers a connection between modern fashion and architecture which in recent years have become increasingly apparent. Both fashion and architecture are based on the human body and on idea of space, volume, and movement. A mediating layer between the body and environment which can express personal, social, political, religious, and cultural identity.

Issue two covers a trend emerging at the cutting edge of the collision between photography and fashion, 
and it's about playing dress-up than re-imagining the human body and challenging social taboos. Designers , Photographers, and Artist working with character culture often emphasis the artificiality of their vision of beauty, presenting the viewer with new forms that defy gender identity.

epoch is a digital publication on this issue, my focus is on the history of generative Art, which goes beyond digital era. Thus one can argue, generative Art is not a style belonging to our digital era. 

Made with Origami Engine

This is new identity system for existing Global Conference. Starting with logo mark, my goal was to create a consistent look through out the brand, and also designing the information and data about the conference in a way that is easier for participants to access it.  

If you mix together all the colors of light, they become white. If you discard all the colors in paint or ink, they also become white. White as a color that escapes color, it's a special one. White is a publication about all thing white, its to understand, to define or describe it in different contents and perspective.

Make color white that we think we already know about and making it unknown. White publication is consists of informations and at the same time interesting interpretation of color white from all around the world. White publication is published four times a year and it has four features.

Made with Adobe Digital Publishing Suite

Conceptual rebrand of the Center For Land Use Interpretation, a research and education organization dedicated to understanding the manmade landscape through different disciplines of geography, art, science, and architecture.

Coming soon....

GEOMETRIA ge-om-e-tria is a branch of mathematics concerned with question of shape, size, relative position of figures, and 
the properties of space. Through my research about the exsisting pasta packages I decided to approach my design to be more dynamic, geometric, fun, and also resealable, and reusable. My goal was to help the product user able to control their portion, that inspire me to solve the problem by designing a lead for the package that is measured as one portion. Through a process of form making I decided to use the material that is more rigid and able to hold the pasta which is more fragile in a better shape. I expand the brand by designing the bottle and label for the GEOMETRIA olive oil and balsamic.